“It doesn’t matter where you come from or what school you went to, or whether you went to university. There are  Founders out there, building incredible businesses, no matter what their backgrounds.”

In celebration of International Podcast Day, (and our 200th podcast episode!) JBM Founder, James Mitra, and Head of Marketing and 40 Minute Mentor Producer, Hannah Urbanek, chat all things 40 Minute Mentor… 


From the early days of building the podcast, to shining a light on the biggest lessons along the way and how podcasting has become a fundamental part of our business. 

Tune in to unravel the ins and outs of business podcasting, including:

➡️ Breaking the traditional industry rules, why 40 Minute Mentor was born [00:52] 

➡️ Providing an ‘access all areas’ to mentorship from incredible Entrepreneurs [03:06]

➡️ Reflecting on our podcast growth [04:15]

➡️ From ad-hoc to a smooth running machine, BTS moments [06:07]

➡️ Shining a light on gender equality, diversity & underrepresented Founders [07:31]

➡️ Hannah’s biggest learnings from 200 episodes [10:28]

➡️ Podcasting as a fun, unique form of business development [13:10]

➡️ When James met his footballing hero and things didn’t go to plan… [16:51]

➡️ Milestone moments: Inspiring Founders and huge download growth [19:04]

➡️ Building the ultimate brand awareness tool, a marketing plan essential [21:53]

➡️ The challenge of capturing listeners in a saturated market & advice for aspiring podcasters [28:18]

➡️ Fancy being a podcast guest? Here’s how to stand out [31:42]

Helpful links:

➡️ Connect with James: https://www.linkedin.com/in/jamesmitra-jbm/ 

➡️ Connect with Hannah: https://www.linkedin.com/in/hannahurbanek/ 

➡️ Follow JBM: https://www.linkedin.com/company/jbm-consulting-ltd/?viewAsMember=true

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