CMO Secrets: Simon Le Grice

From pets to immersive storytelling. 🐾 🎥

This month’s CMO Secrets guest is Simon Le Grice, VP of Marketing at Secret Cinema.

Secret Cinema creates ‘worlds’ that turn films and music into real life, large-scale cultural experiences.

In this episode, Simon shares how he went from Marketing Director to CMO, the skills he relied on when switching sectors and why it’s so crucial for today’s marketers to master both, creative and analytical skills.

For even more career inspiration, make sure you look through the archives of our 40 Minute Mentor podcast at

And if you’re interested in a fractional career or are looking for an interim expert delivering an urgent project for you, make sure you check out our JBM SOS offering or browse our current open roles –

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